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About Phui Phui Studio

Hi, I'm Phui from Phui Phui Studio!

Yes, I know, very creative brand name, lol.

This shop was a result of the pandemic when I stepped into the hobby of hand-embroidering anime scenes!

The popularity of my art grew, and I decided to buy an embroidery machine and create anime art on sweaters!

And I somehow managed to make this my full-time job!

Since 2021, I've been the one behind every design, stitch, and package that's been sent out worldwide! It’s been a wild ride, but seeing my creations come to life and knowing that my aesthetic for anime merch brings joy to others makes it all worth it. 

Occasionally you can find me at conventions showcasing my merch:

And apart from that, most of the time I will be at home.

Either embroidering your orders:

Shooting new products:



or packing your orders:



And in the rare case I leave my home you'll see me weebing around:

Anyway, thanks for reading and wanting to know a little bit more about this brand!


If you wanna stay updated what I do and what designs are coming up in the future, follow me on Instagram, as I am most active there with all the news!